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Keesler Federal Launches its Second $1 Million “Live Your Way” Debt Eraser Giveback
Members can win 6 months of car notes up to $3,000
Biloxi, MS (July 6, 2026) — Keesler Federal Credit Union today announced the launch of the second installment of its $1 Million Live Your Way Debt Eraser, an unprecedented member giveback program designed to help ease financial burden for winning members. This time, the campaign will focus on helping members reduce their auto loan debt.
Keesler Federal members with existing auto loans in good standing will be eligible to win the cash-equivalent of 6-months of car notes, up to a total of $3,000.
To be eligible, members must opt in to register for the contest at KFCU.org/million where they can also review the complete rules. Registration will be open throughout July, and winners will be randomly selected in the first week of August until the total amount of money awarded reaches $1 million. On August 7, Keesler Federal will inform more than 330 lucky members that they won.
This second installment follows the highly successful inaugural $1 Million Live Your Way Debt Eraser in March in which winning members received up to $4,000 each to reduce or erase their credit card debt.
After the contest, Keesler Federal surveyed its members and asked where they wanted the credit union to focus on its second million-dollar giveback. Most respondents replied that reducing their auto loans would be most helpful. And that makes sense, said Keesler Federal Board Chairman James Hollingsworth.
“For most folks, car notes are their second biggest household expense after paying rent or making mortgage payments,” Hollingsworth said. “We listened to our members and answered them with this second million dollar giveback aimed at reducing auto loan debt.”
This marks the second in a series of major member‑focused givebacks planned for 2026.
“At Keesler Federal, our mission is to make meaningful, positive impacts in our members’ lives,” said Hollingsworth. “The Debt Eraser campaign is one more way we’re giving back to our members and helping them move toward greater financial freedom, so that they can live their way.”
About Keesler Federal
Established in 1947 in Biloxi, Keesler Federal is the largest credit union headquartered in Mississippi, with more than 390,000 members and $5 billion in assets. Named by Newsweek and Forbes in 2026 as one of the best credit unions in America, the not-for-profit cooperative has more than 50 branches in Louisiana, Mississippi, Alabama, and the UK. Keesler Federal membership is available to anyone who lives, works, worships, or attends school within its service areas. For more information, visit KFCU.org and follow us on Facebook, Instagram, X (Twitter), LinkedIn and YouTube.
Contact:
Jennifer John, PR and Media Relations Manager
T. Bradley Keith, Director of Public Relations & Communications
Bradley.Keith@kfcu.org (225) 364-5804
